Category Archives: Google Plus

Google+ Local: a better reason to use Google+?

Back in November, we announced that the inevitable had happened; Google had begun to create links between Google+ and its other products. Well, it’s happened again, with the announcement that Google Places is being replaced with Google+ Local. Google Places … Continue reading

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Google’s Privacy Reforms: Bad News for You, Good News for Your AdWords

Google’s New Privacy Policy Favours Advertisers Over Users   A couple of weeks ago we talked about Google‘s upcoming privacy policy change. Last Thursday saw the new policy’s launch, which will allow the company to collect private data from a … Continue reading

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The Good, the Bad and the Googleplex

Is Google Good or Evil? 2002. Google was still very much the golden boy of the internet. Their clean and relevant results were even then making the competition look dated. Best of all, they were one of the good guys; … Continue reading

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Is Google Still the Future of Search Engine Optimisation?

Google has had a rough time of it of late. In the past month it has had to hobble its own browser’s rankings after the search giant breached its own rules on paid links; been accused of breaching trust for … Continue reading

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SEO vs Social Media: Which Is More Important?

Webmarketing123’s State of Digital Marketing Report showed interesting figures for SEOs last month. The majority of B2B marketers (57%) and almost half of B2C marketers (41%) said SEO had the biggest impact on their lead generation goals of all online marketing tactics. By contrast, … Continue reading

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Twitter Introduce New Brand Pages to UK Marketers in 2012

  Twitter has re-designed its services, allowing companies to have a greater presence on the mini-blogging website. Twitter has begun to follow in the footsteps of similar websites, such as Facebook and Google Plus, in allowing companies to have their own … Continue reading

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Will Facebook’s privacy bug affect the relevance of social media marketing?

Facebook’s latest privacy issue was once again the talking point of this week.The website’s bug saw some of Mark Zuckerberg’s private Facebook photographs being hacked and posted online (bizarrely on a bodybuilding forum, but let’s ignore that bit). Users claim that … Continue reading

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Using social media to boost your business

Marketing has got clever. Content and key words are no longer enough in terms of building site authority. An increase in social media advertising means that people, and search engines, now look for brand personality. Facebook has replaced Google as … Continue reading

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When Shall We Three Meet Again? Um… catch you on G+?: KPI Call Google’s Latest Move

When Shall We Three Meet Again? Um… catch you on G+?: KPI Call Google’s Latest Move We said it would happen and it has. Last night, Google unveiled the first of the new Google+ brand pages. A couple of weeks … Continue reading

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Internet marketing continues to grow at the expense of offline marketing

The BBC reports that Google’s third quarter revenue is up 26% year on year. Larry Page’s commentary is all about Google+ reaching 40 million users but it isn’t even a revenue source (yet?) and the BBC didn’t even challenge this. Continue reading

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